{"id":90,"date":"2015-07-17T12:01:08","date_gmt":"2015-07-17T01:01:08","guid":{"rendered":"https:\/\/www.host101.com.au\/blog\/?p=90"},"modified":"2016-11-04T15:41:20","modified_gmt":"2016-11-04T04:41:20","slug":"what-is-your-website-url-and-email-address-saying-about-your-business","status":"publish","type":"post","link":"https:\/\/www.host101.com.au\/blog\/what-is-your-website-url-and-email-address-saying-about-your-business\/","title":{"rendered":"What is your Website URL and Email address saying about your business?"},"content":{"rendered":"<div><a href=\"https:\/\/www.host101.com.au\/blog\/wp-content\/uploads\/2015\/07\/Business-Cards.png\"><img loading=\"lazy\" class=\"wp-image-91 size-full aligncenter\" src=\"https:\/\/www.host101.com.au\/blog\/wp-content\/uploads\/2015\/07\/Business-Cards.png\" alt=\"Business-Cards\" width=\"800\" height=\"171\" srcset=\"https:\/\/www.host101.com.au\/blog\/wp-content\/uploads\/2015\/07\/Business-Cards.png 800w, https:\/\/www.host101.com.au\/blog\/wp-content\/uploads\/2015\/07\/Business-Cards-300x64.png 300w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/div>\n<div><\/div>\n<p>Something we still surprisingly see a lot of is the use of &#8220;generic&#8221; email addresses and website URLs. I say surprisingly, because with us being in the game of hosting, you would think most people would 100% utilise the ability to use a custom URL and Custom Email address&#8230;which is a feature of all our hosting packages.<\/p>\n<p>But thats not alawys the case.<!--more--><\/p>\n<p>We see a lot of clients still using emails like <a href=\"mailto:john69@gmail.com,\">john69@gmail.com,<\/a> or website addresses such as <a href=\"http:\/\/www.myweb.weebley.com\">www.myweb.weebley.com<\/a> or something simillar.<\/p>\n<p>Sure, these will still provide the same function and services as a custom URL or Email, such as <a href=\"mailto:john@abcpublishing.com.au\">john@abcpublishing.com.au<\/a> or <a href=\"http:\/\/www.abcpublishing.com.au\">www.abcpublishing.com.au<\/a>, but what does it say about your business? Or what doesnt it say?<\/p>\n<p>Quite often, your email address or website address is the first impression a potential customer or client will have. Should it be on a business card they receive, via some marketing material or from an advertising listing.<\/p>\n<p>Generally speaking, generic emails and URLs will detract from your business, in the same way that a badly designed or out of date website, or a messy, untidy shopfront does.<\/p>\n<p>Emails that end in @hotmail.com, @gmail.com or @bigpond.com suggest a lack of professionalism and in a lot of cases, suggests your business may not be a reliable and trustworthy organisation. (Even though I am sure it is!)<\/p>\n<p>Using URL&#8217;s that are non custom, such as <a href=\"http:\/\/www.mysite.wordpress.com\">www.mysite.wordpress.com<\/a> or simillar has a very similar effect as the above&#8230;but it also has the added problem of making it hard to remember.<\/p>\n<p>A customer may remember your business name, and generally will&#8230;and in turn, if your domain name is related to yourbusiness name, there is a very good chance they will also remember that and still be able to find your details, when they need too.<\/p>\n<p>For example, if your business name is ABC Publishing, and your website is <a href=\"http:\/\/www.abcpublishing.com.au,\">www.abcpublishing.com.au,<\/a> most customers will be able to find your website with a little bit of basic searching.<\/p>\n<p>Recent studies have shown that when using an address such as <a href=\"http:\/\/www.mysite.wordpress.com,\">www.mysite.wordpress.com,<\/a> most people will retain the &#8220;wordpress&#8221; portion of the URL and not much else. (Remember, not all your customers are web savy&#8230;a lot are still self confessed &#8220;techno phobes&#8221;)<\/p>\n<p>This means if your potential client gets home, only to discover they have misplaced your business card&#8230;so they decide to look up your business in Google, a large majority of people will simply google &#8220;wordpress&#8221;, which is the part of the URL they have retained in memory, not realising this has little or nothing to do with your website in terms of web results.<\/p>\n<p>Not to mention, it returns about 1,140,000,000 results!<\/p>\n<p>In short, there is no way that client will ever find your business. So get your business set up with a relevant URL and linked to a custom email account today!<\/p>\n<div style=\"text-align: center;\"><span style=\"font-size: small;\"><strong>Custom emails and URL&#8217;s are included as part of all our hosting packages, with no additional charges.<\/strong><\/span><\/div>\n<div style=\"text-align: center;\"><span style=\"font-size: small;\"><strong>They are quick and easy to setup&#8230;and they will make a difference to your business and how you present to a customer.<\/strong><\/span><\/div>\n<div style=\"text-align: center;\">\n<p><span style=\"font-size: small;\"><strong>Ask us for more information today :<\/strong><\/span><\/p>\n<p><span style=\"text-decoration: underline;\">by calling<\/span><br \/>\n<span style=\"font-size: large; color: #096ead;\">1300 761 930<\/span><\/p>\n<p><span style=\"text-decoration: underline;\">or by emailing<\/span><br \/>\n<a title=\"Email Hosting Australia\" href=\"mailto:support@host101.com.au\"><span style=\"color: #096ead; font-size: large;\">support@host101.com.au<\/span><\/a><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Something we still surprisingly see a lot of is the use of &#8220;generic&#8221; email addresses and website URLs. I say surprisingly, because with us being in the game of hosting, you would think most people would 100% utilise the ability to use a custom URL and Custom Email address&#8230;which is a feature of all our [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[14,3,13],"tags":[],"_links":{"self":[{"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/posts\/90"}],"collection":[{"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/comments?post=90"}],"version-history":[{"count":4,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/posts\/90\/revisions"}],"predecessor-version":[{"id":185,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/posts\/90\/revisions\/185"}],"wp:attachment":[{"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/media?parent=90"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/categories?post=90"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.host101.com.au\/blog\/wp-json\/wp\/v2\/tags?post=90"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}